1. The Down Association of Canada has its own program of surveillance within the industry, called "DownCheck" . We purchase Canadian and imported items randomly and then test them for quality, cleanliness and labeling. This program also provides for testing of a member's products on a random basis. This encourages all members to comply with government standards. Members are obligated to adhere to strict standards under government labeling and advertising regulations.

  2. The Down Association of Canada makes direct representations to Federal and Provincial governments pertaining to labeling, advertising, legislation, product and processing standards, import policies and industry statistics to ensure that member's views are presented effectively.

  3. The Down Association of Canada enlists the services of internationally recognized test laboratories and research centers to evaluate the unique properties of down. Information obtained through these studies is used to demonstrate the benefits of down to the consumer.

  4. The Down Association of Canada participates in advertising programs in leading consumer publications and routine liaisons with print, radio and television media. We promote the sale of Canadian manufactured down and down and feather filled products.

  5. The Down Association of Canada instituted the DOWNMARK® labeling program. DOWNMARK® labels, hang tags and brochures are available to all active members at a small fee. The hang tags promote the product one sells, and advertise membership in the Down Association of Canada. The hang tags and brochures displaying our logo are a mark of quality.

  6. The Down Association of Canada authors a newsletter, “The Quill”, which is sent out to each of its members via e-mail.

  7. The Down Association of Canada holds an Annual General Meeting each spring. This meeting brings together Association members from across the country. It is a valuable medium for discussing and developing industry policies. It is at this meeting that the Board members are elected each year.